Amsterdam's Appelsap Festival, the premier showcase for up and coming rap talent on the European continent, recently unveiled their 2018 campaign, and it was a stunner. The shoot reimagined some of the most iconic imagery in hip-hop history with this year's lineup of featured artists, a big up to celebrate the landmark 18th year of the music event.
Now, Appelsap has provided a behind-the-scenes look at the incredible shoot, getting you up close and personal with the campaign's ravishing images. Browse through the gallery above and check out a video accompaniment below:
Appelsap Festival takes place on Saturday, August 11 at Flevopark in Amsterdam. Head over to their website for tickets and more information.