Highsnobiety

BlackBerry pulled the plug on its classic mobile devices, veritable artifacts of early 2000s culture, marking the end of an era for the tech company.

Starting on January 4, smartphones operating on BlackBerry OS and BlackBerry 10 stopped performing basic functions including calling and text messaging. Newer BlackBerry devices that run on Android remain functional.

BlackBerry's first model, the 850, launched in 1999. With it, the company spawned an entirely new breed of handheld gadget, one that featured its very own instant messaging service (remember BBM?), e-mail functionality, and a complete QWERTY keyboard that put T9 texting to shame.

Your Highsnobiety privacy settings have blocked this YouTube video.

Alongside the T-Mobile Sidekick and LG Chocolate, the BlackBerry quickly became a dominant mobile device of the early to mid-2000s, photographed in the clutches of celebs including Paris Hilton, Kim Kardashian, Pharrell, Rihanna, and Beyonce.

Then, one fateful day in 2007, Apple's first iPhone launched, forever changing the smartphone landscape.

In 2016, BlackBerry stopped designing its own phones and began licensing its name to partners, specifically TCL Communication under the name "BlackBerry Mobile."

The duo ended their partnership in 2020 and the same year, news surfaced that a company called OnwardMobility had bought the license to produce the first 5G BlackBerry phone.

OnwardMobility's website still advertises "BlackBerry 5G Smartphones COMING 2021." So, in short, the future of the new-and-improved BlackBerry remains unclear.

Your Highsnobiety privacy settings have blocked this Instagram post.

Interestingly, the demise of the OG device comes as all things Y2K — an era set to the click-clack of BlackBerry keyboards — resurge in popularity, largely among Gen Z'ers longing for the low-fi feel of the early aughts.

Though the BlackBerry Curve and Pearl are officially things of the past, it's not entirely farfetched to think that today's TikTok-happy teens could find some way to bring them back en vogue.

I can see it now: 2022, the year bricked BlackBerrys became Gen Z's most sought-after accessory.

We Recommend
  • Chromecore Pieces to Take Flip Phone Mirror Selfies in, Flash On
    • Style
    • sponsored
  • Can Anyone Stop HOKA?
    • Sneakers
  • The Row Banned Cell Phones From Its Runway Show. Is That a Good Thing?
    • Style
  • Y2K's Days Are Numbered: the '70s Are Back
    • Style
  • Are Phone Slings Finally Becoming... Stylish?
    • Style
What To Read Next
  • Merrell’s Chunky Hiking Sneaker Is in Its Golden Era
    • Sneakers
  • Film Is Fashion Again
    • Style
  • OUR LEGACY's Boat Shoe Only Reaffirms Its Revival
    • Sneakers
  • 2024 Is Literally 424's Year (EXCLUSIVE)
    • Style
  • Oakley’s Pas Normal Collab Is Anything But Normal (EXCLUSIVE)
    • Style
  • Crocs' Hiking Sneaker-Clog Is Ready to Roam
    • Sneakers
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.