Fool’s Gold opened its sleek new flagship store in NYC last year, and the imprint founded by electronic music magnates A-Trak and Nick Catchdubs has just released its summer 2018 collection.
Encompassing warm-weather essentials in the form of graphic-printed T-shirts, and tote bags, hoodies, and a coach jacket, the range is detailed with distinctive Fool’s Gold branding and carries a psychedelic beachwear vibe. The lookbook featured in the gallery above was captured by Aidan Cullen in Los Angeles, featuring the indie record label’s artists, friends, and family, including Andrew Luce and Softest Hard.
With prices ranging from $24 to $89, you can purchase your favorite pieces at Fool’s Gold now.
Also, peep the lookbook video below.
For more shopping, these new Prada shirts are literally flames.