In his recent Beats 1 interview with Zane Lowe, Kanye West opened up about his conversion to Christianity, new music, and what’s next for YEEZY. According to West, the brand will soon start manufacturing in the US.
Speaking to Lowe, Kanye West revealed plans to bring production to the States by 2021. “We’re bringing manufacturing back to the States within the next two years,” he said. “We’re gonna bring YEEZYs back to the States.”
He also explains that he had originally built a factory in Canoga, California, but it didn’t go as planned. “Thirty percent of the machines were still in storage, and it was never built all the way to not have to go to China. So the team went to China to work on this boot (I called it the ‘motorcycle boot’) and it’s still stuck in customs.”
The rapper also plans to hire former prisoners in his new YEEZY factories. “We’re creating factories where we have injected molded shoes, and we’re gonna be hiring people through the prison reform.”
Similarly to Louis Vuitton’s Texas workshop, creating new jobs is one of Kanye West’s main reasons for moving production. “We had given up on manufacturing. We said, ‘Let’s manufacture overseas’ because it seemed like it was easier. To me, as a founder, it’s really important to bring these jobs back to America.”
Watch Kanye West’s Beats 1 interview here.