Kerby Jean-Raymond founded his label Pyer Moss in 2013. The American-Haitian designer has since gone on to win several awards, one of which was Collaboration of the Year at the Footwear News Achievement Awards for his collaboration under Pyer Moss with Reebok. After several attention-grabbing collabs with Reebok, the most recent line in Jean-Raymond’s CV reads ‘Global Creative Director at Reebok.’
While Reebok is considered one of sportswear's vanguard, its releases are often overshadowed by the hype around Nike and adidas. If Jean-Raymond's previous work for Reebok is anything to go by, this could be about to change in a big way. From the futuristic Trail Fury to the retro-tinged Mobius Experiment 3, each of these designs can be seen as a road map for what lies in store for Reebok. Here are five reasons why Kerby Jean-Raymond is perfect for the role.
Keep scrolling to see our favorite Kerby Jean-Raymond designs for Reebok.
Reebok by Pyer Moss Daytona Experiment
Talk about contrast, the Daytona Experiment marries one of the sneaker world's most classic colorways — white and green — with a much less classic hidden-laces upper. Chalk leather uppers feature two flashes of color: a red insert to the top box, and the triangular, green pull tab to the heel.
Reebok by Pyer Moss Experiment 4 Trail Fury
Released in early 2019, the Experiment 4 Trail Fury is a definite statement of intent. There are no half measures, from the industrial, chunky silhouette to the angular panels of the upper and flashes of bright color, this design is bold and brash, but beautiful.
Reebok by Pyer Moss DMX Run Fusion Experiment
From the unflinching brutalism of the Trail Fury, the DMX Run Fusion Experiment feels almost understated. Save, of course, for the intricate, full-length lacing system that blends toggles and rope laces as it wraps around the heel.
Reebok by Pyer Moss Mobius Experiment 3
The Reebok Mobius is steeped in history, being one of the defining basketball silhouettes of the '90s. The unmistakable, waving upper alternates between black and white, keeping things classic while also making a strong impact. Jean-Raymond's laceless interpretation of the style features a supple suede upper for a touch of luxury.
Pyer Moss Sculpt
It's not a collaboration with Reebok, but we couldn't not include the Pyer Moss Sculpt sneaker, the first of the label's footwear. The bulbous sole unit in bright yellow is impossible to forget, and the suede, leather, and canvas uppers perfectly blend athletic style with luxury detailing. If this is anything to go by, the future is very bright for Reebok.
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