Brand: New Balance

Model: 550

Key Features: The New Balance 550 is on the way in two general release iterations, each with a white leather upper and pops of either blue or red via the branding on the tongue, side, and heel, as well as the collar, sockliner, and outsole. White laces accompany both pairs.

Release Date: December 1

Price: $110

Buy: New Balance

Editor’s Notes: Just last month, Aimé Leon Dore helped New Balance reintroduce an old school basketball sneaker in the 550. The collaboration was highly coveted, but those still looking to get their hands on the silhouette will have another chance, as New Balance is dropping new general release colorways very soon.

Slated to arrive on December 1, the New Balance 550 is offered in white and blue as well as white and red colorways, not all that dissimilar to the Aimé Leon Dore iterations.

It's been a long time coming for the return of the silhouette, as the 550 originally released in 1989. Due to the overall sparsity and retro appeal, expect the shoe to be in high demand when it arrives next week. We also foresee more general release colorways in the future, but that has yet to be announced.

To stay updated on everything happening in the sneaker world, follow @Highsnobietysneakers on Instagram, check our sneaker release date calendar, and subscribe to our sneaker chatbot on Facebook to receive lightning quick updates to your inbox.

Our designated Selects section features products that we love and want to share with you. Highsnobiety has affiliate marketing partnerships, which means we may receive a commission from your purchase.

What To Read Next

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.