Playboy has announced the end of its print magazine after 66 years in the business. Ben Kohn, CEO of Playboy Enterprises, penned an open letter revealing that its Spring 2020 issue will be the last.
In the letter, Kohn explained that the current halt in production (due to the coronavirus pandemic) prompted the final decision. “We were forced to accelerate a conversation we’ve been having internally: the question of how to transform our US print product to better suit what consumers want today, and how to utilize our industry-leading content production capabilities to engage in a cultural conversation each and every day.”
He continued: “With all of this in mind, we have decided that our Spring 2020 Issue, which arrives on US newsstands and as a digital download this week, will be our final printed publication for the year.”
The publication will now digitalize all its content, including interviews and Playmate editorials. In 2021, however, Kohn plans to bring back a few printed offerings such as special editions and partnerships. “Print is how we began and print will always be a part of who we are.”
Read Kohn’s full announcement here, then take a walk down memory lane with some of the best Playboy covers below.