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Following a successful run in Tokyo with their experiential retail space dubbed the “Sakura Project,” NYC streetwear boutique KITH lifts the curtain on their Ronnie Fieg and PUMA collaboration via an exclusive set of images providing a closer look at the highly-anticipated sneaker. The collection culminates in a R698 as well as an all-new mid-top silhouette, titled the RF698 Mid, each reflecting the seasonal phenomenon of sakura that occurs throughout Japan.

The R698 dons a micro-perforated pigskin suede upper, which is color-blocked burgundy on the toe box, light pink amidst the quarter panels, and white for the vamp and collar. The heightened silhouette of the RF698 Mid features horizontal quilting on a mid-cut collar, a navy micro-perforated nubuck toe box, burgundy body, and a navy 3M medial formstripe.

The Ronnie Fieg x PUMA R698 is priced at $150, while the RF698 Mid retails for $165. Both models will release in tandem with the KITH “Tokyo Sakura Project,” which includes all original KITH apparel – as well as a Kith x John Elliott + Co capsule collection – on March 28 at both KITH locations as well as their online shop.

Words by Nico Amarca
Fashion Editor, North America