On the latest episode of From the Ground Up, we set our eyes on the world of sneaker retail. To kick things off, Pete Forester heads to Sneakersnstuff in Manhattan to speak with founders Erik Faggerlind and Peter Jannson to learn about how the brand started and evolved overtime. After, we explore the magic of Jason Markk, the retail store breathing new life into dirty sneakers. Jason, himself, explains how a shoe shine chair helped inspire him to implement their popular sneaker cleaning service.
To close out the show we head to the grand reopening of Packer Shoes in New Jersey, where owner Mike Packer dives deep into the fifteen year history of the store and how it was passed down from his grandfather. He also breaks down the many changes of sneaker retail over the years and how they managed to stand the test of time.
Check out the full episode on the state of sneaker retail in the video above.
For more on 'From the Ground Up', check out our previous episode on the influence of skating and sneakers.