As social media continues to explode, so does the meme hall of fame. Inside the vault where snapshots from pop culture moments make for perfect IRL reactions, one will surely find the .GIF of Homer Simpson slowly backing into a bush.
The famed Homer .GIF derives from The Simpsons episode "Homer Loves Flanders," which features a reversal of characterization: Homer normally loathes his neighborino, Ned Flanders, but grows to love his God-fearing nemesis, much to Flanders' chagrin.
The scene where Homer backs into the bushes comes from a moment where Flanders rejects Homer's offer to hang out. Funnily enough, most people forget that Homer begins the scene by actually entering from the bushes.
Still, it's no wonder that the meme of Homer slowly disappearing into the shrubs is an ideal fit for capturing moods like embarrassment or simply "staying out of it."
The Homer bush meme has spawned other versions, including Homer backing into pizza, weed, and even space — essentially, whatever users deemed as comfortable places to escape awkward situations.
Now, Homer Simpson's relatable meme backs into another comfy backdrop: a collaborative adidas Stan Smith sneaker.
Like the recently-seen Marge Simpson Superstars, the "Homer Simpson" Stan Smith shoes are a fuzzy ode to the iconic meme. Utilizing green fleece and embroidery, adidas recreates the moment of Homer escaping into the bush, as seen on the shoe's heel.
At the same time, a gilded "Homer Simpson" gets debossed on the upper, while a drawing of The Simpsons figure replaces Stan Smith's headshot on the tongue. Essentially, adidas turns the Stan Smith into the "Homer Simpsons" for this collab.
Now, the Simpsons and adidas go way back, having issued Squishee and even Krusty Burger shoe collabs in honor of the hit animated series, which ended after a 23-year-run in May of this year.
The Simpsons are also no stranger to the fashion world, footwear included, of course. Virgil Abloh admired Bart Simpson's childish nature, while Balenciaga made the fictional family models for its Summer 2022 collection.
While Homer's reaction to the house's prices was itself priceless, it's still hard to forget the Simpsons-ized Kim Kardashian and Anna Wintour in the front row.
With Marge and Homer Simpson under adidas' belt, I wonder if the brand is cooking up a pack featuring the whole fam. I think a Forum reimagining Lisa Simpson's coffee reaction or Bart's chalk board meme would kind of hard.