When Reisinger André created a digital rendering of his Hortensia Armchair, he dreamed of what it might be like to experience the softness of sitting in a blooming flower. Now, that dream is materializing as his petal-covered 3D rendering is transformed into a real-life product that's available worldwide.

The instant virality of the surreal chair prompted market interest and multiple sales orders, as soon as it appeared on Instagram — even though it didn’t exist yet. In response, Reisinger called in textile designer Júlia Esqué to perfect the soft and soothing feeling of sitting in a blooming flower. The chair’s signature petal upholstery contains over 30.000 laser-cut petals and will be available in two colors: Petal Pink and Petal Grey.

To bridge the gap between digital art and physical design object, the designers immediately thought of Moooi. Together with the lifestyle brand, they completed the final stage of Hortensia's evolution — bring the viral chair to the masses. “I really wanted to make this project happen with Moooi,” André explained, “I knew that with their collection having a fine line between art and design, there was no better place for the Hortensia Chair.”

The chair's voluminous curves are now available in 371 fabrics, ready to order from the Moooi website.

We Recommend
  • men's chains
    Here's What Your Chain Says About You
    • Accessories
    • sponsored
What To Read Next
  • kendall jenner bad bunny gucci
    Forget IG — Kendall Jenner & Bad Bunny Make It Gucci Official
    • Style
  • cpfm marc jacobs disney create 100
    EXCLUSIVE: CPFM & Marc Jacobs Enter the Wonderful World of Disney Create 100
    • Style
  • UNIQLO & White Mountaineering's Fall/Winter 2023 fleece & down jacket collaboration
    Can You Perfect the Fleece? UNIQLO & White Mountaineering Think So
    • Style
  • Jennifer Lawrence seen walking in New York with her son wearing a cream corduroy shirt, black slacks, a beanie & socks with sandals
    Fearless Jennifer Lawrence Makes Socks & Sandals Look So Easy
    • Style
  • Carhartt WIP & New Balance's 990v6 sneaker collab in beige suede and grey mesh
    Carhartt WIP's New Balance 990v6 Is a Workwear Walking Shoe
    • Sneakers
  • a ma maniere jordan 5
    A Ma Maniére & Jumpman Are Back at It Again
    • Sneakers
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.