The rollout for adidas's Ultra BOOST Collective project has commenced. First up is Stella McCartney, who ushers in a women’s-only offering that is mocked up in a "Black/Smoked Pink/Eggshell" colorway. Retaining technical appeal through the use of adidas's highly touted BOOST tech, as well as a Stretch Web outsole, the collaborative Ultra BOOST sneaker continues adidas's recent pedigree of limited edition collaborations. Plainly leveling its sights on artists, designers and other creatives, the Ultra BOOST Collective project will be proceeding with contributions from Kris Van Assche and Junichi Abe, on top of in-house names Dirk Schönberger, Creative Director of adidas' Sport Style, and James Carnes, Creative Director of adidas' Sport Performance sector.

The Stella McCartney edition will be pre-released in London via select retailers to coincide with the London Marathon on April 25 , with a global release scheduled for May 8 for a price of $295.

What To Read Next

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.