A$AP Rocky is rumored to be joining the likes of Dwayne “The Rock” Johnson and Stephen Curry as an Under Armour signee.
Susquehanna Financial Group analyst Sam Poser is apparently the source of the new reports, which claim that Rocky is the latest addition to Under Armour’s lifestyle category. While details currently remain vague, Rocky could be set to work with designer Tim Coppens, who heads up the brand’s sportswear-inspired segment, UAS.
The unconfirmed news comes just on the heels of new financial disclosure that Under Armour has not been meeting sales goals, resulting in a 7% drop in shares.
Stay posted for more news as it arrives.