adidas opened a state-of-the-art facility dubbed adidas SPEEDFACTORY in Atlanta in 2016, and next week a small pop-up iteration of the SPEEDFACTORY will be coming to New York to celebrate the release of the custom-made AM4NYC sneaker.
The adidas Made For NYC (AM4NYC) shoe is the third in a series of individually designed and manufactured shoes that the Three Stripes will release in six key cities around the world.
Through this immersive pop-up experience, open to the public and located in Brooklyn Bridge Park, attendees will be able to view the exclusive AM4NYC model, as well as to get an inside glimpse on the future of footwear.
If you’re located near or visiting the area, check out the official address below. The pop-up will take place from Thursday, April 26 and Friday, April 27, 9 a.m. to 9 p.m. EST.
Brooklyn Bridge Park
11 Water St.
Brooklyn, NY 11201