Cop It, Then Rock It

adidas EU has some of the best Black Friday deals for you this year with 30 percent off full-priced items and outlet products alike. To sweeten the deal there will be free shipping on everything. Note that certain products are excluded from the promotion and that these deals are for the EU site only, for the US deals go here.

Headlining adidas’s deals is the fact that – for the very first time – the hugely popular NMD and Ultra Boost silhouettes will be eligible for Black Friday discounts. Sneakerheads will know how rare it is to find either silhouette discounted, making this a big deal.

Customers in the EU can use the code: BLACKFRIDAY at checkout to take advantage of this deal (DE/AT customers use code: CYBER30).

To help you navigate the deals we’ve rounded up a selection of our 20 favorite discounted products you can now shop, split up by footwear and apparel, as well as whether the products are full priced or outlet items. Peep our selection below.

Full-Priced Products – 30 percent off



Outlet Products – extra 30 percent off



For deals on the U.S. adidas site check here and then take a look at our Black Friday 2017 deal roundup here.

Our designated shopping section features products that we love and want to share with you. Highsnobiety has affiliate marketing partnerships, which means we may receive a commission from your purchase.

  • Main & Featured Image: adidas Originals / Instagram
Footwear Staff Writer

My mum says I won’t win a Pulitzer writing about Supreme. She’s wrong.

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