Highsnobiety
adidas

Brand: adidas Originals

Model: ZX 8000 Kirschblütenallee pack

Key Features: This two sneaker pack celebrates the Japanese tradition of the cherry blossom festival, Hanami/Yozakura. The tradition of Hanami welcomes the bloom of the cherry blossoms in Spring with public gatherings and celebrations. As the day turns to night the festival’s name changes to Yozakura. This pack comprises two colorways: one in tonal pink with red detailing and the other in tonal grey with pink detailing.

Release Date: March 28

Price: $130

Buy: adidas and select retailers TBC

Editor’s Notes: adidas Originals has unveiled a spring-ready pack of ZX 8000s that are inspired by Japan’s Sakura festival. While the festival’s relevance to Japanese culture is obvious, it also has relevance in German culture. In 1990, to celebrate a newly-reunified Germany, Japan donated 1€ million to plant 9000 Sakura trees in Berlin, which became known as the Kirschblütenallee (Cherry Blossom Alley).

The pack comprises two colorways of the ZX 8000 and arrives in a special-edition box that features text explaining the cross-cultural significance of the Hanami/Yozakura tradition, cherry blossom shaped paper inserts, and custom graphics.

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