Arizona Beverage Co., the company behind Arizona Iced Tea, is entering the cannabis market, The Wall Street Journal reports. The beverage company is partnering with Denver-based cannabis company Dixie Brands Inc. for the venture, as Dixie will both manufacture and sell the products through licensed dispensaries. Dixie currently makes and sells weed vaporizers, candies, drinks, tinctures, and topical creams in five US states.

“You’ve got to be willing to try things,” said Don Vultaggio, Arizona’s chairman and CEO. “The upside is we’re one of the first ones in an emerging space.”

Arizona is expected to begin its cannabis venture with vape pens and gummies, followed by beverages that may include tea, lemonade, soda, coffee, or seltzer. Dixie will begin selling the items in the US before transitioning to Canada and Latin America.

Other beverage companies such as Corona brewer Constellation Brands Inc. and Coors Light brewer Molson Coors Brewing Co. have already begun to develop cannabis drinks, but Arizona hopes to be one of the first to officially enter the market.

The Wall Street Journal goes on to point out that Arizona is searching for new avenues of growth as its core tea business continues to decline. The company is still the leading US ice tea brand by sales volume, but its market share has been decreasing for years.

Most recently Arizona Iced Tea collaborated with adidas on a sneaker release that was eventually shut down due to acts of violence.

We Recommend
  • _J.L-A.L's "Frosted" HOKA's Stompers Are Ice-Cold
    • Sneakers
  • 8 Cannabis Perfumes For 420 and Beyond
    • Beauty
  • "High" Fashion - How Do We Define Luxury in Cannabis?
    • Culture
  • Dark Clouds: What You Need to Know About Counterfeit Cannabis
    • Culture
  • Balenciaga's "Birkenstocks" Have a Foot Fetish
    • Sneakers
What To Read Next
  • Nike's Incredible Breakdancing Shoe Breaks Into the Sneaker Game
    • Sneakers
  • Nike's Dynamic Air Max Sneakers Are Running Wild
    • Sneakers
  • Nike's Book 1 Sneaker Is Now Even More Delicious
    • Sneakers
  • Birkenstock's Debut Paris Store Is Here to Deliver More Than Trusty Birks (EXCLUSIVE)
    • Style
  • Sabrina Carpenter Is Gen Z’s Queen of Celebrity Fragrance
    • Beauty
  • 31 Italian Clothing Brands Every Highsnobiety Reader Should Know & Where to Buy Them
    • Style

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.