Aside from creating clothing for his own fashion imprint Thames, the young and successfully driven Blondey McCoy is back in the spotlight once more, this time as the star of Slam City Skates’ newest video.
Situated in the brand’s warehouse, the one-minute visual portrays McCoy in a lonely hearts ad, as he gives a few personal answers via phone and the short film sequences to McCoy skating in the brand new adidas 3ST.002, while flexing his talents on the board.
Highlighted in a sand finish, the sneaker’s sleek mid-top profile flaunts a one-piece perforated suede upper, lined with breathable mesh on the interior and equipped with a TPU cage for lateral stability. It’s touted as the brand’s next generation of skateboarding silhouettes.
For more on Blondey McCoy, check out his most recent interview where he talks about his label Thames, working with Palace, and more.