Carhartt WIP FW19 Campaign
Carhartt WIP
6 more
Carhartt WIP FW19 Campaign
Carhartt WIP
Carhartt WIP FW19 Campaign
Carhartt WIP
Carhartt WIP FW19 Campaign
Carhartt WIP
Carhartt WIP FW19 Campaign
Carhartt WIP
Carhartt WIP FW19 Campaign
Carhartt WIP
Carhartt WIP FW19 Campaign
Carhartt WIP

Carhartt WIP is throwing it back to vintage magazine adds with its FW19 campaign. Each image is its own advert, a self-contained narrative to accompany each photo that’s staged and lit like a classic movie still. The text replaces more blatant advertising copy that was pervasive in the ’60s and ’70s.

Maciek Pozoga, a frequent Carhartt WIP collaborator, added his signature analog style while taking the images. Each has a dreamlike quality that helps suck you into the stories of departures, strange dreams, and potential asteroid impacts.

Those familiar with Sarah Bahbah may notice the campaign concept bears a striking resemblance to her work.

Staff Writer

Dog with a blog.

What To Read Next