In today's things we didn't know we needed: a Dior treadmill.
If you've got money to spend and are looking for the perfect way to elevate your gym, Dior has teamed up with Technogym for a limited-edition range of fitness products. The selection includes a "stylish, compact, and quiet" treadmill that is compatible with your tablet, a multi-functional bench that includes dumbbells, elastics, and knuckles that work for over 200 exercises on the app, as well as a Technogym Ball, which isn't just a wellness tool – it also makes the perfect office seat. We're picturing Kim Jones sat on one in his office, sorry.
The collaboration is all about motivating people to live a happier and healthier lifestyle and captures Dior's attention to detail, as well as Technogym's extensive research and innovation to create the co-branded capsule. Each piece features a big "Christian Dior" logo, of course, and comes in white with blue detailing.
Whether you're a fan of exercise or not, you have to admit that the idea of lifting Dior weights is certainly more motivating than your plain old dumbbells. Who knows, the collaboration might even get the fashion crowd to hit the gym, which is an achievement on its own.
The equipment will be available exclusively in Dior pop-up boutiques worldwide starting January 22 in Shanghai, Sanya, Beijing, Chengdu, Hong Kong, Seoul, Taipei, Bangkok, London, Beverly Hills, Soho, and Tokyo, as well as stores in New York, Paris, and London with no price available yet. One thing is for sure, and that is that this gym flex won't come cheap.