Last night Ronnie Fieg celebrated the reopening of his renovated and expanded KITH NYC flagship store. The newly renovated KITH NYC store on 644 Broadway, New York, NY (at Bleecker) was conceptualized in collaboration with the innovative design team at Snarkitecture. The result is a fresh space that seamlessly bridges art and architecture. Mainly the space much better represents the design principles of the designer, at least the direction that we have seen his designs take in recent years. A very clean space overall, highlights include a large-scale sneaker and pencil installation, as well as styled mannequins in glass boxes in the center of the store. The sneakers remain in the blacked out room, similar to the previous look. To celebrate the occasion, a series of special products and collections were released, including a collaboration with adidas Originals on the EQT Support 93. The Fall 2014/15 apparel brands that will be carried at KITH NYC include Norse Projects, OFF-WHITE, Stampd, ISAORA, Nike Sportswear, Aime and One Stroke, in addition to in-house labels KITH Classic and KITH Academy. Celebrity friends that attended the event included NFL superstar Victor Cruz, legendary rapper Busta Rhymes, downtown’s sweetheart Vashtie, singer Justine Skye, professional BMX rider Nigel Sylvester and rapper/DJ Travis Scott.
KITH NYC 644 Broadway New York NY