Following our round-up of lime green, lavender, and sky blue colorways for spring, we are now looking at the latter half of the 2020 summer trends and for now, we're thinking all-white all summer long.
White is clinical, but also futuristic, sporty (thank you Wimbledon), and considering you're probably not going outside too much these days – easier to keep clean.
Pantone Institute’s Creative Director for Europe and resident color expert Jane Boddy tells Highsnobiety her thoughts on the colorway: "White is making a comeback, riding on the wave of a renewed view on minimalistic design, though this isn't the ’90s brutalist minimalism where it was all about cold starkness and as little design as possible. The minimalism for now has a softer edge, and aligns with an attitude towards design that is classic and seasonless. The white that sits within this movement is not brilliant white, but slightly off white, such as Pantone's "Cloud Dancer", often these softer whites are made from unbleached and organic cottons.
"The purity of this tone blended with utilitarian or sporty-led design enables a minimalist aesthetic for all-year-round – and with any other color if one wishes - or head-to-toe for the ultimate take." Check out the rest of our favorite white products below.
Bright Whites
GmbH Evil Eye Tank Top
Arda Tank Top
GmbH
GmbH White Jeans
Darveesh Jeans
GmbH
Kassl Editions Tote
XL Pop Oil Tote
Kassl Editions
TOOGOOD Boxer Trousers
The Boxer Trousers
TOOGOOD
Carhartt WIP Single Knee Pants
Single Knee Pants
Carhartt WIP
Jacquemus Shirt
Simon Logo-Embroidered Shirt
Jacquemus
Off Whites
GmbH Pullover
Atris Pullover
GmbH
Off-White™ Track Pants
Incompiuto-Print Cotton-Blend Track Pants
Off-White™
Fear of God ESSENTIALS Vest
Polar Fleece Vest
FOG - Fear Of God Essentials
Raf Simons Oversized Sweater
Oversized Patch Sweater
Raf Simons
Raf Simons Antwerp Tee
Tour Antwerp T-Shirt
Raf Simons
Stone Island Overshirt
Overshirt
Stone Island
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