How can you improve a classic? Well, most of the time you don't need to, but when it comes to adidas, it is making its signature Stan Smith a little more sustainable.
Teaming up with long-time collaborator Parley, the sportswear giant has updated its classic with recycled materials. Featuring Parley's Ocean Plastic, 20% shredded production waste from its Boost material, as well as a 100% recycled nylon tooling, whilst still keeping the silhouette's original design.
Accented with a small black label across the heel as well as a black heel tab, the sneaker is just as timeless as ever.
With summer quickly approaching, the demand for white sneakers will only continue to grow, and I've been dying for the Stan Smith to have its much-deserved moment. Of course, it has already been around forever and plenty of people wear it, but I can't wait for it to become fashion's favorite sneaker this summer – especially when it is a little more responsible.
Thus far, we've seen plenty of adidas shoes become more sustainable, and it is a step in the right direction that more footwear labels need to follow. We don't just need recycled shoes to release as marketing, we need timeless classics to become more sustainable, and that's where adidas gets the Parley Stan Smith right.
If you're looking to add the timeless classic to your rotation, it retails at $120 and is currently available online on the adidas website.