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We previously covered BILLY Los Angeles as part of our Under the Radar series, where we put the spotlight on burgeoning brands looking to make an impact in the fashion industry.

With the west coast-based label founded and designed by Holly Jovenall, the imprint premieres its “COLLECTION 001” lookbook, focusing on comfortable and multi-directional basics with elevated flair.

Paying homage to visionaries like Yohji Yamamoto and Rick Owens, Jovenall’s designs are foundational and bend simplicity into refined offerings in timeless iterations with the prominence of black and white tones utilized across the line.

If you like what you see, find out more directly from BILLY’s online store.

In other style news, Sang Bleu’s winter capsule is bold, beautiful and butterfly-obsessed.

Words by Renz Ofiaza
Staff Writer

scribbling by day, architect by night