Supreme's fans have been treated to a hot Burberry collab, coffee cups, and new TNF jackets over the past few weeks so it's about time that the New York brand took it easy with a T-shirt-centric drop week.

Every season, Supreme interrupts its normal drop sequence with a selection of graphic T-shirts and hoodies. A few other bits arrive alongside the shirts 'n hoodies — this time, it's magnets and full-zip jackets — but they're the main sell.

This intermittent release usually includes a one-off photo tee that features a musician like GZA, Buju Banton, or Nas and — most important for the kids who make big bucks flipping this stuff — a new Box Logo ("Bogo" for short) T-shirt.

Now, fans only just took in the Burberry Bogo a couple weeks ago but April 14's drop promises tantalizing morsels like a Lil Kim T-shirt and Bogo T-shirt designed by Hunter S. Thompson's preferred artist, Ralph Steadman.

The resulting designs were not exactly what fans had in mind. Kinda.

Your Highsnobiety privacy settings have blocked this Instagram post.

See, the Lil Kim shirt is as good as you'd expect, with the rapper herself on the front and a line from Kim's feature on Mobb Deep's "Quiet Storm" remix printed on the shirt's rear.

Your Highsnobiety privacy settings have blocked this YouTube video.

Six other graphic shirts feature stylized Supreme branding, a photographic collage, some skull art from Steadman, and a "Still Talking $#@*" print, worn in the accompanying imagery by Earsnot, friend of Supreme and member of the IRAK graffiti crew.

But the Bogo baffled fans.

Your Highsnobiety privacy settings have blocked this Instagram post.

In place of Supreme's usual red rectangle logo, Steadman had daubed an explosion of red paint, leaving only the vaguest hint of any kind of geometric shape.

The resulting design is very much within Steadman's oeuvre — smeary paint splashes are very much his signature — but the abstraction divided fans.

Not hard to see why: though I quite like it, the design makes the T-shirt look like it'd just been worn by Andrew W.K. (anyone else remember him?) to play a show.

Your Highsnobiety privacy settings have blocked this YouTube video.

"Not quite the box logo we expected," commenters said. "Box logo without the logo."

"Whoever the designer is for supreme is living life on easy mode," said another, adding laughing emojis.

Others called the Bogo "crazy" (in a good way). "Bogo is fire. Hypebeasts are crying that they can’t read it."

The naysayers are apparently having a real effect on resale: StockX buyers are only willing to pony up about $75 for Steadman's Bogo T-shirt.

But I'm all for adventurous spins on a classic design — why just slap a red bogo on a shirt and call it a day?

Supreme's been gently toying with its signature design over the past few years, most notably in Fall/Winter 2020 when it devised a cross-shaped Bogo.

Ridiculous? Definitely. But at least it's different.

And for a symbol ubiquitous enough to garner its own Simpsons parody, that's good enough.

We Recommend
  • Goodfelllas knit shirts
    Get the ‘GoodFellas’ Look With A Knit Shirt
    • Style
  • jordan 1 high
    10 Pairs That Prove the Jordan 1 High Still Reigns Supreme
    • Sneakers
  • Image on Highsnobiety
    Supreme & Nike's Rammellzee Dunks Finally Have a Proper Release
    • Sneakers
  • Image on Highsnobiety
    Supreme Said Nike's AF1 Ain't Baroque, so Why Not Fix It?
    • Sneakers
  • Image on Highsnobiety
    COMME des GARÇONS SHIRT SS24 Is All Andy Warhol
    • Style
  • Image on Highsnobiety
What To Read Next
  • jae tips saucony grid shadow 2 collab
    Jae Tips' New Saucony Collab Is Twice as Nice
    • Sneakers
  • Image on Highsnobiety
    HOKA's Best Sneakers Ain't Just for Runners Anymore
    • Sneakers
  • A model poses with a large white balloon with a green Marithe + Francois Girbaud logo
    Is the World Ready for the Return of Marithé + François Girbaud?
    • Style
  • supreme box logo fall winter 2023
    Be Merry: Santa Supreme Is Dropping Box Logo Hoodies & Tees
    • Style
  • Fendi & BLESS' collaborative Peekaboo bag & fur-trimmed spray bottles
    EXCLUSIVE: Why Luxury Giant Fendi Blessed Indie Auteur BLESS
    • Style
  • Asap Rocky is seen wearing Bottega Veneta
    A$AP Rocky Is the Face of Bottega Veneta's Subliminal Marketing Scheme
    • Style
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.