To celebrate the launch of the Dior x Nike Air Jordan 1 today, July 8, Dior has released a short video of Travis Scott — Jordan Brand’s biggest ambassador and the face of the Dior capsule — set to the rapper’s “Highest In The Room” song.

Scott models the entire Dior x Jordan Brand capsule in the video (below) and lookbook (above), though all eyes will be on his feet, as the Dior x Nike Air Jordan 1 is certainly the most coveted piece in the capsule.

Kim Jones tells Highsnobiety, “I love Travis he’s always pushing things forward in a way that looks effortless and I appreciate his kindness and support on the projects we work on.”

The Jordan Brand x Dior capsule is set to arrive today in select boutiques, following the online opportunity to buy the sneakers that took place online last week.

To stay updated on everything happening in the sneaker world, follow @highsnobietysneakers on Instagram, check our sneaker release date calendar, and subscribe to our sneaker chatbot on Facebook to receive lightning-quick updates to your inbox.

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