From the ground up
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To most of you Jon Buscemi should be a rather familiar name. Buscemi is a native New Yorker who has been based in Los Angeles for many years, working with streetwear and fashion labels including the likes of DC and Mosley Tribes prior to founding (and recently leaving) his own shoe brand, Gourmet. Recently he moved on to start a new shoe company by the name of GREATS and as a side project he is also launching the Jon Buscemi brand. For those of you that know him a little bit better, you will probably agree that this first collection of sneakers and leather goods has his signature written all over it – high quality, great details, unique, and in some ways even a little ironic and funny.

The first collection under his own name consists of a mid top sneaker and matching premium leather accessories, that include a dog leash, keychain, leather wrapped skateboard, leather coffee cup holder, and a beautiful large size leather bag. Entirely produced in Italy, the collection shines with outstanding quality and subtle BUSCEMI branding.

The standout piece and the one that will most likely be most talked-about is the new sneaker. Imagine wearing a Hermès Birkin bag on your feet – well, that is exactly what you are getting, including all the details such as the lock, key, key cover and everything else. Look out for the official release of the first Jon Buscemi collection at select retailers in mid August 2013.

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