Model: GEL-Lyte 3 OG Citrus
Key Features: To celebrate its 30th anniversary, the ASICS GEL-Lyte 3 is returning in an OG citrus colorway. The sneaker, originally a performance running model, quickly became a lifestyle favorite thanks to its split-tongue design and comfortable GEL cushioning technology.
Release Date: November 15
Price: $120 / €120
Editor’s Notes: ASICS and its retail partners are dropping the OG citrus colorway of its GEL-Lyte 3 on November 15, as the silhouette celebrates its 30th anniversary next year. To commemorate the release, ASICS shot a campaign in Japan, in which the brand photographed traditionally-dressed groups wearing the eye-catching colorway. In Japan, school kids and salarymen are expected to wear full uniforms, however, in the above campaign they see their muted footwear swapped out for the citrus ASICS GEL-Lyte 3.
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