Lonzo Ball deleted all references to both Big Baller Brand and his father, Big Baller CEO LaVar Ball, from his social media over the weekend and posted a cryptic Instagram photo that looks a lot like a Nike ad.
The move comes after a tell-all report by ESPN that alleged $1.5 million in funds had gone missing from Big Baller Brand, fueling speculation that the Los Angeles Laker would be signing an endorsement deal with the Swoosh.
Ball famously passed up the chance to sign with a major sportswear brand after being drafted second in the 2017 NBA draft. Instead, the UCLA alum opted to play in sneakers made by his father’s company.
The ESPN report documents allegations that Big Baller Brand co-founder Alan Foster had misappropriated $1.5 million belonging to Lonzo Ball. A day after the news broke, Lonzo Ball purged his social media and posted the photo below, captioning it, “Moving on to bigger and better #MyOwnMan.”
The text overlaid on the image is similar in style to recent Nike ads, leading many to believe Ball might be about to sign with the Swoosh.
A number of NBA players liked and commented on the post to show their support. Lonzo's younger brother LaMelo Ball also commented, writing, “love u brotha thanks for getting us out my G.”
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