Nike and Apple first came together last year with the Apple Watch Nike+, and now they’re reuniting for a more exclusive iteration of the smartwatch. Last week, Nike unveiled the AppleWatch NikeLab, which will be exclusive to NikeLab locations and the Apple Watch Store at Isetan Shinjuku in Japan.
The exclusive Light Bone/Black Nike Sport Band meant to coordinate with the similarly neutral-toned “Oreo” and “White/Blue” VaporMax sneakers releasing this week, and the inside of the band is emblazoned with the NikeLab Innovation x Innovators logo.
In an interesting move for Apple, this edition of the watch is limited, but retains the features of its predecessor, like integration with the Nike+ Run Club app, GPS, exclusive Siri commands, and an exclusive Nike watch face.
The Apple Watch NikeLab drops on April 27 and will be available in 38 mm and 42 mm widths.
For more on Nike VaporMax, check out this week’s two NikeLab exclusive releases.
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- Photography: Thomas Welch