Sprayground's first foray into physical retail occurred this past weekend in the form of an exciting new NYC pop-up shop called "Six Days of Mayhem." The pop-up, located at 39 Spring Street in SoHo, opened Sunday, August 20 and will run for six days until Friday, August 25. Not only will shoppers be able to purchase Sprayground's new collections and collaborations, they'll also have a ton of dope in-store activities lined up for each day.
Here's a day-by-day breakdown of what to expect from the temporary storefront:
Day One (Sunday, 8/20) - To kickoff the "Six Days of Mayhem," Sprayground teamed up with the creators of Bob's Burgers to bring a totally decked out Bob's Burgers food truck to life which will hawk a themed "Burger of the Day" to would-be shoppers.
Day Two (Monday, 8/21) - Dubbed "The Holy Creation Day," guests will be treated to free tattoos by VH1's Black Ink Crew artist O'Shit as well as body painting sessions with Skin Wars artist Athena Zhe. To keep the theme going, they'll also have a bag customization area on deck for those wanting a more personal touch.
Day Three (Tuesday, 8/22) - Prepare yourselves for high-flying excitement because Sprayground will be debuting its NBA capsule collection and will have NBA players on deck for quick one-on-ones as well as dunk contests to celebrate this special release.
Day Four (Wednesday, 8/23) - Day four of the pop-up will see a meet and greet between YouTube sensations Dan Rue and Nick Joseph aka NicknPattiwhack, the duo behind the hilarious "Oh no baby, what is you doin'?" meme for the launch of their exclusive collaboration with Sprayground.
Day Five (Thursday, 8/24) - Sprayground didn't forget about the ladies, either. Dubbed "A Day for Duchesses," this day will focus on the brand's female-oriented product line.
Day Six (Friday, 8/25) - The final day of the pop-up will be reserved for something truly special as artist Azealia Banks will perform for customers who've made a purchase that same day.
While each day will have a special focus, there will still be contests, giveaways, and art installations to enjoy on a daily basis so make sure you stop by if you're in the NYC area:
39 Spring Street New York, NY 10012