Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now
Highsnobiety

Next-Gen Noses: The Indie Perfumers Shaking Up Scent

A new wave of self-taught perfumers is redefining what it means to be a successful nose. They've broken into the insular world of fragrance — and now, they're disrupting the industry.

Highlights

  • rice-perfume

    Rice Is Perfume’s New Favorite Comfort Food

    Our taste for gourmand perfume notes is shifting away from caramel and vanilla to something subtler: rice.

  • It’s a Book, It’s a Perfume, It’s a Book-Perfume

  • Jouissance Makes Filthy Perfume For Sexy Intellectuals (EXCLUSIVE)

Sniff, Spray, Love: The Ultimate Guide to Fragrance

Latest News

  • Pharrell’s Mindful Skincare Brand Simply Wants You to Have a Good Day

  • Elevate Your Scent Game: Under-the-Radar Fragrances for the Perfume Connoisseur

  • A New Spring Fragrance Is the Ultimate Flex

  • NISHANE Is A Fragrance To Remember

  • Finally, Future-Chic ASICS Sportswear For Retro-Chic ASICS Sneakers

  • These Are Niche Perfume Brands You Need to Know in Spring 2025

  • Pat McGrath Is Selling the Secret to Margiela's 'Porcelain Doll' Skin

  • Face Value: The 5 Best Beauty Drops of January

  • Beauty Has Officially Caught Fashion's Ski Bug

  • Chopova Lowena's Whimsical World Now Features Fragrance

  • You've Never Heard of New York's Coolest New Fragrance Store (EXCLUSIVE)

  • The Year We Loved to Hate Beauty

  • Next-Gen Noses: The Indie Perfumers Shaking Up Scent

  • Comme des Garçons Wrote the 'Anti-Perfume' Bible

  • Face Value: The 5 Best Beauty Drops of November

  • Rooted in Reality with Dove

  • Beef Fat, Emu Oil & Salmon Sperm: Beauty’s Sudden Appetite For Animals

  • ‘Beast Mode’ Fragrances Aren’t Just For Bros

  • Julie, Starface Sister Brand, Tackles a New Taboo: Cold Sores (EXCLUSIVE)

  • A Watchmaker and a Perfumer Walk Into a Bar

  • Tinashe’s Tips To Match Her Freak…ishly Good Skin

  • Face Value: The 5 Best Beauty Drops of October

  • Troye Sivan Talks On-Tour Beauty Routines, TikTok Brainrot & Vampire Facials

  • Celestial Scents: The Best Fragrance For Your Zodiac Sign

  • Why Do We Care What Politicians Look Like?

  • Willie Norris’ First Beauty Collab Gets In Your Face — Literally (EXCLUSIVE)

  • TikTok's 'Sleepy Girl Mocktail' Gets a Major Upgrade

  • A New Beyoncé Fragrance Is Here

  • Tour de Fragrance: Creed’s Absolu Aventus Lands in NYC

  • Everybody.World's First Perfume Is For, Well, Everybody

  • Snob Diaries: Cetaphil SkinLABS with Tashi Rodriguez

  • Fashion's Sexiest Beauty Launch Is Finally Here

  • A Fall Fragrance For Every Occasion

  • Hermès' New Beauty Collection Is For Coloring Outside the Lines

  • Balmain Beauty’s New Flagship Boutique Opens “The Sense Portal”

  • Queue the Scentsation: Creed’s Absolu Aventus Shuts Down Oxford Street

  • NIOD Proposes a New Era of Skincare, One Rooted in Longevity and Optimization

  • Bottega Veneta Fragrance Is Back With a Bang

  • Reference Studios Launches Its Brand Through AI-Powered Fragrances

  • When Looking Like a Teen Is Part of the Job

  • Birkenstock's Latest Drop Isn't a Sandal — It's Skincare

  • Face Value: The 5 Best Beauty Drops of September

  • Glossier's New 'You' Fragrances Are Even Better Than the Original

  • A ‘Universal’ Blush Brings Beauty’s Shade Problem Back to Light

  • From the Co-Founder of Starface, a New Brand Destigmatizing Drug Safety

  • With New Fragrances, Glossier Moves Beyond 'You'

  • Versace’s Perfume Bottle Shoes & Bags Are Fashion For Fragheads

  • The Ordinary Presents: The Science of Skin

  • Under Harris Reed, Nina Ricci Gets a Big Beauty Launch

  • Blip Gives Us Another Reason to Toss the Vape

  • Your Favorite '90s Hair Product Is Back — Original Formula Included

  • Isamaya Ffrench's Latest Collab Is Total Eye Candy (EXCLUSIVE)

  • Santa Maria Novella's New Perfume Is a Tall Drink of Water (EXCLUSIVE)

  • At NAAMA Studios, Tattoo Removal Gets a Glow-Up (EXCLUSIVE)

  • Diptyque Launches Ultra-Exclusive Fragrance Line — And New Bottles to Match

  • Face Value: The 5 Best Beauty Drops of August

  • Balmain's Beauty Launch Is as Fearless as Its Fashion

  • Post-Retirement, Dries Van Noten Is Still Working on Fragrance & Beauty (EXCLUSIVE)

  • The Horse Girl Perfume Renaissance Is N(e)igh

  • What Dollcore Says About The Precarious State of Girlhood

  • Bella Hadid's New Fragrance Is an Ode to High School & Horses

  • Rihanna Is Officially (& Literally) a J'adore Star

  • D.S. & Durga x Soft Services: Two Cult Beauty Faves Collide

  • The Celebrity Beauty Boom Isn't Over Yet

  • Snoop Dogg Is the Best-Smelling Celebrity at the Olympics

  • Face Value: The 5 Best Beauty Drops of July

  • Long Hair, Don’t Care: Welcome to the Great Pubic Hair Grow-Back

  • What's Better Than Perfume Shopping? Perfume Swapping

  • Rice Is Perfumery’s New Favorite Comfort Food

  • At the 2024 Olympics, Beauty Brands Put Their Game Face On

  • Sabrina Carpenter Is Gen Z’s Queen of Celebrity Fragrance

  • New Hair Education Laws Are Tackling the 'Texture Gap'

Load More
Want to stay in the loop?We've got you coveredDownload the Highsnobiety App now