Cambridge-based Concepts is celebrating its 20th anniversary. Known for its beautiful high-profile sneaker collaborations over the years, we are not surprised to see the retailer celebrate the special occasion appropriately with a collaboration with Nike. The team-up chose the brand new Nike Free Trainer 1.0, a newly developed sneaker that gives the feeling of barefoot running a new meaning. Concepts was insipred by thermo reactive materials this time around, and have the sneaker an eye-catching multi-color upper. The attention seeking colorway on the upper stands in contrast to the crisp white outer sole of the sneaker. The result is a truly special performance sneaker, with the tongue changing its color according to heat, staying true to the collaborations theme.
The 20th anniversary Concepts x Nike Free Trainer 1.0 releases on January 16.