From the ground up

Japanese retailer BEAMS has teamed up with Nike on an exclusive version of the iconic Nike Air Max 1. The classic running shoe comes in a signature BEAMS colorway, featuring a premium suede beige tonal upper, white midsole and orange outer sole. Once again the Japanese department store shows off its great taste, giving a sneaker that we have seen in hundreds of different versions a refreshing, different, yet premium and subtle look. Look out for a release in the coming weeks.

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