Beginning with Nike Soho last year, followed by Nike Miami and the Nike & Jordan Basketball Experience Store in Beijing this past January -- Nike continues to unveil a series of new stores that transform sport retail through digitally connected experiences with this latest flagship in Moscow, Russia.

Utilizing an art nouveau building, built in 1903 by a renowned Russian architect, which was known as the state house of fashion in the ‘40s -- the structure has been renovated to expose the original gilded branding, and the entrance of the store boasts a heritage plaque nodding to its rich history.

Opened yesterday (Air Max Day, March 26), the multi-sport store consist of five floors and measures at 23,455-square-foot. Notable levels include a Nike+ Running Trial Zone (ground floor), Nike+ Football Trial Zone (basement floor) and Personalization areas (all floors) for product customization.

Located at Kuznetsky Most, 14 in Moscow -- you should check it out now if you're in the area.

In case you missed it, view how Air Max Day was celebrated in Paris.

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