Nike's new "Short a Guy" commercial from Wieden + Kennedy plays off the notion that a true athlete - even a kid - should always be ready to step into a pick-up game should the opportunity present itself.
From playing stickball with baseball MVP Mike Trout and pitcher Garrett Richards, as well as beach volleyball with three-time gold medalist Misty May-Treanor, he also faces off against lacrosse superstars Lyle and Miles Thompson, gets coaching from soccer legend Mia Hamm, catches a touchdown pass from NFL Pro Bowler Andrew Luck, and finishes his day at the court with NBA star Anthony Davis.
"Nike is about providing you with the gear and services you need to be the best athlete you can be. The 'Short A Guy' film and the #TakeonTJ campaign will drive people to our Gear Up hub on Nike.com, where they will find the best of Nike waiting to help them gear up for greatness this summer," says David Schriber, Nike's VP of marketing for North America.