This summer, FILA is delving even deeper into their archives to unearth premier footwear styles from the ’80s and ’90s and bring them to the UK.
The brand will be expanding its range of trendy sportswear apparel to a collection of newly revamped sneakers. The upcoming collection will feature favorites such as the Original Fitness in a luxurious cream-colored suede. Additionally, the Original Tennis in white leather with navy/red details will also appear alongside the 1991 Trailblazer in red, green, brown and black.
One of the driving forces behind the inspiration for the collection was the rapid integration of sportswear into modern mainstream fashion. As such, while all of the aforementioned pairs will return with the root of their design intact, you can expect modern twists to appear on each. Ultimately, the collection strikes a well-integrated balance between the retro feel of each sneaker and modern elements of footwear.
To pay homage to FILA’s rich history in sportswear, the campaign for the collection was shot on film by the emerging photographer and filmmaker BAFIC.
The collection will be launching starting July 19 at select UK stockists.